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Exclusive Interview | Four Decades of Eternal: Perfume Mogul in Ever Changing Market

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Exclusive Interview | Four Decades of Eternal: Perfume Mogul in Ever Changing Market

The Eternal Group (Eternal), founded in 1980 in Hong Kong, entered Chinese mainland in 1989. Eternal has flourished over the past 40 years, and set China’s tre

Investigative Report | Present situation in Guangdong sheds light on future of China's beauty industry ——The investigation on Guangdong’s Cosmetic Store/ distributor ecosystem against the backdrop of the

On July 3, 2020, the China Cosmetic Store Conference 2020 Guangdong, with the theme of "Return of CS", was held through live streaming as scheduled. At the conf

Magical weapon of P&G/L’Oreal/Shiseido: “Nicknames” and the business competition behind it

How do you know if a cosmetic brand is truly popular? You sure can tell if consumers have a nickname for it.

Exclusive Interview | How “Mavrick” Drunk Elephant Utilizes Shiseido to Dominate Chinese Market.

Drunken Elephant, one of of the fastest growing skincare brands in the USA, entered the Chinese market and was acquired by Shiseido in the second half of 2019.

Raw Material Price is Up! New Launches Are Postponed! How can China’s Cosmetic Industry Survive the Global Pandemic? | Global Pandemic Containment Special Report

2020 has had a rough start. As the global pandemic keeps ravaging, many countries have adopted lockdown measures. The US stock market had four circuit breakers

Duty free beauty shops, the most badly affected channel in 2020

The COVID-19 pandemic puts travel and tourism on pause, while stifling duty free shops. How can the travel retail market currently in danger of collapse survive

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